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Bodden Partners » National Geographic

National Geographic

Jerusalem

  • Client: National Geographic
  • Campaign:  Nat Geo film portal
  • Elements: Website, customer resource management and marketing strategy and materials

A platform for stunning films

As the technology evolved, National Geographic wanted to leverage the shift from celluloid to digital to entice more theaters to carry their films. Who can resist a hi-def IMAX preview, streamlined delivery of advance and event marketing materials, PR, and an online interface that makes ordering their amazing films effortless and cost-effective.

Beyond supporting sales, we proposed and built a portal that allowed Nat Geo to acquire and correspond with more theaters and museums in particular, expanding their reach and cementing distribution and support relationships.